smallbusiness.co.uk: Helping your business think big

An email signature can convey a lot about your business and it is important you consider the information you are disclosing to potential suppliers and customers.

Be sure to include your telephone number, fax if you have one and company address. You could also have a link to your website and maybe even detail any special deals that you have on. But try not to overload people with too much information or they won;t be able to take it all in.

When considering your email signature it is also worth considering the email address you have. Your customers and clients generally want professionalism and credibility with those they choose to do business with and your email address can put that accross, or not.

For instance, you might want to think carefully about using a free email address for your business, like hotmail, yahoo or googlemail. Will they put accross the profesionalism that you want to portray?