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4G on the agenda for small businesses

Almost three quarters of small businesses intend to roll out 4G within 12 months, global research finds.

Almost three quarters of small businesses intend to roll out 4G within 12 months, global research finds.  

Small companies expect the superfast network to help increase productivity (59 per cent) and boost employee wellbeing and motivation (38 per cent), according to a study by Everything Everywhere (EE).

The technology will also help firms compete through innovation – 50 per cent want 4G so they can set up an internet connection quickly without having to wait for a fixed line to be installed.

This is a boon for local retailers wanting to set up a pop-up shop, or builders looking to set up a temporary office onsite.  

The study also looked at 4G business benefits that have been realised in other countries. More than three quarters of US-based respondents (76 per cent) agree 4G has helped their firms innovate and jump ahead of the competition.

This innovation boost has been realised by firms in the construction, automotive and healthcare industries, which are using 4G to introduce new products and services before rivals do.  

The study was commissioned by EE to give UK businesses the inside track from countries which are using 4G to the full.   

Martin Stiven, vice president of business at EE, says, '4G is having a transformational effect on businesses across the world.  It’s unsurprising 86 per cent say that now they’ve experienced the benefits of 4G, they wouldn’t go back to 3G. 

'We’re keen that small businesses reap the same rewards, helping them become more productive, efficient and innovative.' 

See also: Taxman is after small businesses

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