Latest Networking and pr Questions & Answers
The benefits of business networking
What is the point of business networking meetings? How can going to a venue to meet a completely random and arbitrary set of business people, absolutely none of whom might be in any way related to your business, how can that be a productive use of a busy company director’s time? You might just as well book yourself into a hotel and hope to meet someone useful to your business.
Dealing with negative publicity
What do you do if you get some negative publicity about your business? Is it wise to try to spin it the other way in your marketing material or will this just look like you’re protesting too much?
Pitching copy correctly
How do I know that the marketing copy I’m writing is hitting the mark – as in, pitched correctly?
The value of exhibitions
Do you think having a stand at a big exhibition is a good way to promote a new business or are the returns usually not all that great?
Retail marketing
How can I promote my small retail outlet?
How can I choose the best value PR campaign for my startup?
How can I choose the best value PR campaign for my startup?
The benefit of awards
Are there any downsides to receiving awards? I’m thinking of entering my business for an award, but my partner warns that they can be the kiss of death. How do I make sure I pick the right one so that it doesn’t harm my business?
