Latest Guides & Tips
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Opening up your business to global trade
Either finding suppliers or selling your products abroad is very important for a successful and thriving company.
Pay per Click Advertising for Small Businesses in 2011
It's been quite awhile since we last looked at Pay per Click (commonly shortened to PPC) advertising on search engines, and while the basics remain the same, there have been some important changes since that last article and there is also a major market-changing event in the pipeline to which you should be alerted.
Doing business abroad
SmallBusiness.co.uk investigates the steps to take when considering expansion into foreign markets.
Secrets of sales
Four seasoned sales experts tell SmallBusiness.co.uk what their experiences have taught them.
Season's greetings
This Christmas seems to be shaping up nicely for retailers. Ben Lobel finds out how business owners plan to maximise sales.
Make the most of exporting opportunities
Businesses are all too often deterred from exploring exporting opportunities because of the perceived problems in entering a foreign market.
Brand power
Without the right brand, Coca-Cola would have been just another fizzy drinks company. Read our guide to find out why brands matter
The winning sales pitch
Success in a sales meeting often needs a subtle touch. Here three entrepreneurs give us their top tips on how to close the deal
Small businesses v supermarkets
Whether it’s squeezing suppliers or pricing shops out of business, small businesses are fed-up with the bully-boy tactics of the big supermarkets.
The benefits of a joint venture
Even Simon Cowell and Sir Philip Green are seeing the benefits of a joint venture.
Healthy margins for speciality food
Splashing out on organic and home-grown foods is something we have developed a taste for, but with sales of fast food on the rise how are speciality and niche providers findiing new ways to stimulate taste buds and be affordable?
SMEs fight back against recession
With insolvencies so high, businesses are undoubtedly up against a challenging environement. David Wei, CEO of Alibaba.com, has every faith that SMEs will recover quickly.
Gift voucher power
With a million unwanted Christmas presents sold on ebay last year, gift vouchers are becoming a popular way to avoid upsetting a loved one with an ill-chosen purchase. Here’s how they can benefit your business
Redefine your market
If you’ve hit a ceiling in terms of your rate of sales and number of customers, it may be time to find pastures new. Three owner-managers explain how it can be done
Pitch your company in 30 seconds - the elevator pitch
‘What do you do?’ is a question that can put even the most seasoned business brain under pressure. Craig Fisher, founder of business consultancy The Sales Expert, explains how to put together a concise and compelling elevator pitch.
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