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Latest Direct marketing Questions & Answers

Can we sue for restraint of trade?

We have a retail shop of 200m squared plus forecourt. The council has refused us class 6 categorisation, saying railings are excluded and signs thereon pointing outwards. They tell us to apply for planning permission for a sign which will take more than three months. We cannot be invisible, can we sue for restraint of trade?

How to create a successful mailer

I would like to increase sales at my art book business using direct mail. How do I produce a decent mailer?

Advice on advertising a business guide

I have finished a guide to working abroad. Can you advise me where I might advertise this and how to go about it?

Successful mailshots

What would be considered a successful return in sales, by percentage, for a marketing mailshot?

Buying mailing lists

I am interested in buying lists of names to mailshot. Which companies provide this service?

How can I prevent junk mail?

How can I prevent junk mail?

How to sell using mail order catalogues

I produce products which I sell locally, but would like to sell higher volumes direct to my end customers through a catalogue or other means. What is the best step forward?

Advice on buying a targeted mailing list

I would like to mail shot people interested in horse racing. Where can I obtain a relevant list of names and addresses?

Advice on setting up a mail order business

I am thinking of setting up a mail order business and need to contact suppliers. Is there a directory for this?

Researching market size

How do I find out how big my market is?

Direct mail

How do I set up a direct mailing list?

Start a mail-order business

I would like to start a mail-order business for computer games but I am unsure where to start. Can you help?

Direct mail - a business opportunity?

I have received a mailer about a business opportunity. It quotes in the literature ‘From just three sales.....will give you a grand total of £25,550.’ I would get this if I pay their full product pack for £149.95 and get three customers, who in turn have to get a further three customers. I get a commission on these new customers. What do you think?

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