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Using radio to advertise

For information on using radio as an advertising medium, visit the Radio Advertising Bureau’s website, www.rab.co.uk .

Advertising Means Business

Useful booklet covering all aspects of advertising including direct mail. Joint publication of the DTI and the Advertising Association.

Available from Abford House, 15 Wilton Road, London SW1V 1NJ. Tel: 020-7828 2771 Fax: 020-7931 0376 or can be downloaded from www.adassoc.org.uk .
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