Trade association for organisations involved in promotional marketing and professional body for individual promotional marketing practitioners. Visit www.isp.org.uk

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Run by the Committee of Advertising Practice, the trade body responsible for writing and enforcing the British Codes of Advertising and Sales Promotion. Gives free and confidential pre-publication advice on the British Codes of Advertising and Sales Promotion within 24 hours. Available to advertisers at the Advertising Standards Authority. Contact: Tel: 020-7580 4100 E-mail: advice@cap.org.uk Website: www.cap.org.uk .

Written by the team of experts at smallbusiness.co.uk, businessGO brings you breaking news, advice, tips and a raft of useful links for small businesses. Direct to your inbox every other Thursday it will make sure you're informed of all the relevant issues to help you make your business a success. Click here to register today.

Rules from the Consumer Credit Act 1974. Easily explained. Available from Office of Fair Trading, Tel: 0870-606 0321 E-mail: oft@eclogistics.co.uk Website: www.oft.gov.uk .

Loose-leaf guide gives the detailed rules about best advertising practice, but doesn't help you to produce ads.Available from the Advertising Standards Authority, Tel: 020-7580 5555 E-mail: info@asa.org.uk Website: www.asa.org.uk .

For information on using regional newspapers as an advertising medium, visit www.newspapersoc.org.uk .

This tries to boost confidence in on-line advertisers by encouraging them to sign up to this pledge, developed by industry body the Committee of Advertising Practice.

For further information on the scheme and how to join, visit the admark scheme website at http://www.admark.co.uk/ .

Useful leaflet which should help you avoid the pitfalls of the Sex Discrimination Act when you advertise.

Available from Equal Opportunities Commission, Tel: 0161-833 9244 E-mail: info@eoc.org.uk Website: www.eoc.org.uk (EOC Scotland: 0141-248 5833; EOC Wales: 029-2034 3552).